Content Provision for Member Stations
By: Michael McQueen
In the digital age, the adage stands: if you are not paying for the product, you are the product. In an era where business marketing, sales and influence are increasingly personalised and driven by insights into consumers, there is no product of more value than your personal data. Continue reading “How Healthy Is Our Data-Driven Health Obsession?”
By: Michael McQueen
We have all grown used to the trends and influencers of social media, but developments of the last year are seeing the platforms we have come to know enter a new stage. Continue reading “Online Influencers Are Yesterday’s News… Welcome to the Creator Economy”
By: Michael McQueen
More than any other time of history, we have trust issues. As our era has seen so many of the institutions that once stood as societal backbones crumble beneath scandals, lies and alternative facts, the value of trustworthiness has skyrocketed in its scarcity. Continue reading “Can Your Business Be Trusted?”
By: Michael McQueen
The next decade will undoubtedly be dominated by the large-scale trends we have long anticipated. Continue reading “Hope for Healthcare in Nanotechnology”
By: Michael McQueen
It wasn’t always trendy to be sustainable. In the past, speaking and acting on issues of climate change and the environment often rendered you a hippie or a leftie, or worse still, a vegan. Continue reading “Why Sustainability Is The Most Sustainable Opportunity for Your Business”
By: Michael McQueen
Among the most significant and lasting changes created by COVID last year was the sudden shift to remote work. Return to offices this year have been varied, and where we will collectively end up in our work life in years to come is proving difficult to predict. Continue reading “5 Challenges to Future Remote Work”
By: Michael McQueen
What if instead of going to the shops, the shops came to you? Continue reading “Where Will You Shop in the Retail World of Tomorrow?”
By: Michael McQueen
Recent years have seen cryptocurrencies such as Bitcoin, Litecoin and Etherium attract enormous attention and fascination. While early investors in these currencies made small fortunes overnight (Bitcoin’s value soared over 70% in 2020 alone), what the fever-pitched excitement over cryptocurrencies overshadowed was the more important technological transformation being driven by blockchain. Continue reading “Blockchain May Bring Greater Levels of Financial Equality”
By: Michael McQueen
Years ago, social media well and truly lived up to its name. Platforms which enabled the easy exchange of photos and statuses, these media allowed individual engagement for purely social purposes. The last decade has seen social media evolve into something much more overwhelming, addictive and ultimately lucrative than their original ‘social’ role, especially as their most native users have grown up into their most powerful and profitable consumers. Continue reading “How Social Media Is Capitalising on Its Youngest Users”
By: Michael McQueen
We have always known that the future of our work will look dramatically different from the present. What we did not know is that the global pandemic would pave much of the groundwork for this future’s arrival. Continue reading “How COVID Brought the Human Back to Work”