By: Michael McQueen
There is no faster way to kill the customer experience than with confusion. Continue reading “The Key to the Customer Experience? Kill Confusion”
The Key to the Customer Experience? Kill Confusion
Employees are Quietly Quitting; You Need to Cultivate Workplace Culture
By: Michael McQueen
While the dust has largely settled from the pandemic, the reworking of work that it set in motion is still going strong as companies and employees attempt to navigate their different needs and interests. Continue reading “Employees are Quietly Quitting; You Need to Cultivate Workplace Culture”
Struggling to Sell Ideas? Try Being Uglier, Dumber and More Doubtful
By: Michael McQueen
Earlier this year, a cereal brand faked a whole set of endorsements and got away with it. Continue reading “Struggling to Sell Ideas? Try Being Uglier, Dumber and More Doubtful”
You Thought TV Home Shopping Was Dead? Meet ‘Shoppertainment’
By: Michael McQueen
Years ago, I released a book named Memento that took me way out of my comfort zone. Continue reading “You Thought TV Home Shopping Was Dead? Meet ‘Shoppertainment’”
What Business are you Really In?
By: Michael McQueen
We all know the importance of a ‘why’. For individuals and organisations alike, clarifying purpose is essential as a way of orienting goals and strategies, unifying teams and incentivising action. Continue reading “What Business are you Really In?”
Want to Be Innovative? You Need a Water Cooler
By: Michael McQueen
In an age dominated by constant, tech-powered connection, it would seem that the last thing we need more of is more time spent together – especially at work, and especially in person. Continue reading “Want to Be Innovative? You Need a Water Cooler”
Gen Z Are Key Voices in Today’s Creator Economy
By: Michael McQueen
Within an economy increasingly characterised by precarity and uncertainty, the growing class of creators represents an alternative approach to money-making to traditional employment. Continue reading “Gen Z Are Key Voices in Today’s Creator Economy”
The Future of Healthcare: The Quantified Self Movement
By: Michael McQueen
We live in an age where more and more of our daily lives is being monitored and measured by AI-powered tools. Continue reading “The Future of Healthcare: The Quantified Self Movement”
Education Has Changed. Here’s How Teachers Can Move With the Tides
By: Michael McQueen
In a world that is becoming more and more futuristic by the minute, there are few places that need our attention as urgently as education. Continue reading “Education Has Changed. Here’s How Teachers Can Move With the Tides”
Digital Shoes and Customised Shopping: Tomorrow’s Retail Has Arrived
By: Michael McQueen
The fashion industry’s history of highly homogenised models has been an object of wide criticism for years now. Continue reading “Digital Shoes and Customised Shopping: Tomorrow’s Retail Has Arrived”