Too Good to Waste: How the Circular Economy Is Reshaping Consumption

a pile of lego pieces

By: Michael McQueen

Within a society driven by capitalist aims – efficiency, accumulation, profits – the endless innovation of new products is a worthy practice. Keeping consumers keen for new products is key, and so the clever marketing, regular new releases and planned obsolescence begin. After all, why would a customer buy a new product if they are satisfied with what they have? Continue reading “Too Good to Waste: How the Circular Economy Is Reshaping Consumption”

Three Impacts of COVID-19 on the Future of Retail

jumpers in a range of colours in a shop window

By: McCrindle

As we entered a new financial year, this heralded a milestone of more than a year of living nationally in a COVID-19 world. While many organisations are attempting to uphold a state of business as usual, an analysis of the last financial year shows how the changes in consumer behaviour is set to shape the future of retail. Continue reading “Three Impacts of COVID-19 on the Future of Retail”

How Social Media Is Capitalising on Its Youngest Users

two girls in their late teens / early 20s on their phones

By: Michael McQueen

Years ago, social media well and truly lived up to its name. Platforms which enabled the easy exchange of photos and statuses, these media allowed individual engagement for purely social purposes. The last decade has seen social media evolve into something much more overwhelming, addictive and ultimately lucrative than their original ‘social’ role, especially as their most native users have grown up into their most powerful and profitable consumers. Continue reading “How Social Media Is Capitalising on Its Youngest Users”